“Video Is the New V in VoIP” |
| Posted: 28 Sep 2010 02:30 PM PDT Many important topics will be discussed at the upcoming VoIP Conference & Expo at IIT starting on Oct. 13, ranging from the regulatory impact to reincarnation, but an underlying theme running through the conference and the industry as a whole is "Where are we going with the network?" Richard Shockey, chairman at the SIP Forum, will lead a panel on Thursday, Oct. 14, that gets at this question while declaring that the "V" in VoIP is video. Shockey will present and moderate a panel of experts on the transformation of the network and its services. Panelists include: Bernard Aboba, principal architect for the Microsoft Office Communications Server team at Microsoft; Doug Mohney, editor-in-chief at HD Voice; Bud Walder, enterprise marketing manager at Dialogic; and Rodger Farnsworth, chief technology officer at Polycom. "What we are trying to do at IIT and elsewhere is talk about where we are going with the network. And I have a very strong feeling that the time is coming for point-to-point video, if it hasn't already arrived," Shockey said. He said it's tough out there in telco land today due to landline losses, flat-rate pricing and competition from cable providers and over the-top-providers. But he said telecom operators could still lead the transition to new technologies and new services. One of those services, as mentioned, is point-to-point video. Skype, for example, now commands 14 percent of all international call minutes using VoIP, according to TeleGeography. And 40 percent of its traffic is video. "That's downright dramatic," Shockey said. The market isn't tough only for telcos. Despite winning one-third of the residential VoIP market and up to 75 percent of the new broadband business in the second quarter this year, for the first time, the number of paid video subscribers has dropped, Shockey said. And with wireless in mature markets reaching saturation, operators are getting into price wars and lowering their margins. Given the revenue challenges, Shockey said it is time telco service providers started thinking more seriously about accelerating the speed of transitioning its networks."We have to face the facts. Analog Class 5 is dying. Everyone knows that. And the operational expense associated with that is getting brutal," Shockey said. Someone has to step up to the plate and say, 'Hey, it is time for it to go.'" With the old network out of the way, Shockey said he is optimistic – or would like to be – that the industry can do interesting things that bring additional value to the old phone number, which he says is not going away. "All it would take is a little leadership on the part of carriers, someone to say, 'Why can't we have better voice than G711 or 720? Why can't we make point-to-point video ubiquitous for all Americans using E.164?'" Shockey said. "I know it's a challenging economic environment for everyone, but if Ivan [Seidenberg] would say lets get out there and just do this, a lot of people would be with him." As for the SIP Forum itself, the organization is busy solving the FAX issue with SIP trunking and getting the next revision of the SIP Connect profile ready for market. That should be sometime in the next 90 days. Meanwhile, demand for SIP trunking continues to climb. This entry passed through the Full-Text RSS service — if this is your content and you're reading it on someone else's site, please read our FAQ page at fivefilters.org/content-only/faq.php |
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